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Why is the poinsettia such a popular Christmas flower?

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 The poinsettia is often seen as the quintessential flower of Christmas and is a key part of holiday flower arrangements during the festive season. How did this brightly-colored plant become so closely associated with Christmas?  The story behind the poinsettia as a symbol of Christmas dates back to 16th century Mexico, where legend has it that a young girl named Pepita had no money to give the church at Christmas Eve services. Being as poor as she was, she gathered weeds from the roadside and fashioned them into a small bouquet. According to legend, when she placed these weeds on the church altar, they miraculously blossomed into bright red poinsettias . This story about Pepita and her ugly-to-beautiful offering is the reason why Mexicans refer to the plant as "The Flower of the Holy Night." Nature’s Beauty at Christmas: How did the poinsettia became synonymous with Christmas? In modern times, poinsettias are widely associated with Christmas due to their vibrancy and